NEW YORK, February, 18 2021 – Serviceplan New York collaborated with Varo Bank on the brand’s first national campaign: ‘Varo. A bank for all of us’ which builds on the company’s brand vision for a more accessible and inclusive financial system.

At the heart of the campaign, which recently launched in outdoor and expanded to TV on February 7th, is a brand anthem television spot showcasing individuals who reflect the beating heart of America’s diverse society.

We help Varo build lasting change for communities that have been left behind by traditional banks. We are proud that we can help Varo spread the word about their unique purpose AND receive recognition for how we do that.

Thank you Acquire Awards for believing in the mission.

Read more about the award here